A newly revamped website for iconic Maltese beer brand Cisk has just been launched in line with the brand’s new bold and vibrant visual identity launched last year. The website displays the full line-up of the Cisk portfolio in a visually attractive parade, also listing all international awards for each beer.
The eventful beginnings of the brand as well as the history and heritage of the company behind the brand, Simonds Farsons Cisk, are showcased prominently as the brand went on to play a definitive role in the local beer industry.
With an original recipe that has remained unchanged since its launch, Cisk Lager is the recipient of several international awards. Today, the Cisk portfolio has expanded significantly and now includes Cisk Excel, a low-carbohydrate beer with half the carbs of the original but the same great taste, Cisk Pilsner, a pilsner of exceptional quality, Cisk Premium, mainly available in Italy, Cisk Strong, a 9% alcohol content lager, the Cisk Chill variants, available in lemon, berry, ginger & lime, and the latest addition to the portfolio, Cisk 0.0, a no-alcohol version that has taken the non-alcoholic beer segment by storm.
Visitors outside of Malta can also view the countries Cisk is available in. These include Australia, Canada, France, Germany, Bahrain, Oman amongst many others.
Ms Susan Weenink Camilleri, Head of Sales & Marketing at Simonds Farsons Cisk, commented on the importance of ensuring that the bold and iconic look is carried across all the brand’s touchpoints. “Brands today play a huge role in our consumers’ lives and our digital platforms allow them to reach out and engage with the brands more effectively and efficiently. Moreover we recognise the significant importance that our website has in reaching and attracting new customers and consumers both locally and overseas.”
The Cisk portfolio is brewed, marketed and distributed by Simonds Farsons Cisk plc. Visit www.cisk.com.