Kronenbourg 1664 is the most sold French beer in the world and the market leader for high-end premium beers. It was named after the year the Hatt family, founders of Kronenbourg, first started commercial brewing. Kronenbourg is the fifth oldest beer brand in the world that still exists today. Kronenbourg 1664 Blanc is a premium wheat beer with a delicate taste of citrus fruits and coriander spice. Brewed with a light French touch, 1664 Blanc has subtle aromas and a beautiful haziness.