Pepsi-Cola has recently launched its great new on-pack promotion, giving consumers the chance to win various prizes, which include Sony PlayStation Portables, super Burger King offers and exclusive party tickets.

To participate, all consumers have to do is purchase a 50cl bottle of Pepsi or Diet Pepsi with exclusive promotional labels, and sms the code found on the bottle, under the label to 7973 7742.

These promotional bottles are instantly recognizable by their limited edition labels featuring international football superstars Kaka and Henry.

This promotion further reinforces Pepsi’s values and brand image. “The endorsement of a global brand, as is Pepsi, by two global superstars, Kaka and Henry, together with the chance to win fantastic prizes throughout this promotion, is evidence of Pepsi’s commitment to its loyal consumers, offering better value and brand satisfaction,” said Ms Yanika Mattei, Brand Executive for Pepsi in Malta.

More information can be obtained by calling Freephone 8007 4403 or by visiting www.pepsiworld.com.mt. This promotion is monitored and controlled by the Lotteries and Gaming Authority, license number DPL 28/2009.