Farsons Beverage Imports Company (FBIC) Limited recently launched F Vodka Luxury Collection – The Elixir of Fashion – at one of the season's most glamorous parties in collaboration with Privé and Twenty Two.

F Vodka Luxury Collection, a product of Fashion TV, the largest fashion medium in the world, incorporates the personality and core values of Fashion TV. F Vodka Luxury Collection is the vodka of choice for those who seek distinctive style and premium quality, reflecting finesse, glamour and elegance in every detail.

It is undeniable that fashion people love vodka and F Vodka Luxury Collection is dedicated to all people who love fashion. It is the drink of fashion – the Elixir of Fashion – and is found at parties and top nightclubs.

Using only the best wheat and rye, and one of the most sophisticated distillation techniques for its production, F Vodka Luxury Collection is a luxury brand with a quality second to none. The bottle reflects the top quality of this brand and makes use of the latest printing techniques which give the feeling of glamorous embroidery and crystals on luxury fabrics.

During the launch, guests were treated to an extraordinary red carpet event. Everyone became part of the world of Fashion TV for this special occasion. A video of the event will be broadcasted on Fashion TV later this month and will also be available on Youtube.

The event was sponsored by DeGrisogono exclusively available from Zampa Gioelleria and MODELS.com.mt.

F Vodka Luxury Collection is marketed and distributed by FBIC Limited, a member of The Farsons Group and is available at www.farsonsdirect.com.